
TORONTO - October 8, 2025:As Canada reviews national standards for food labelling, new research commissioned by the Canadian Health Food Association (CHFA) reveals that Canadians overwhelmingly want transparency when it comes to the use of gene editing in food.
CHFA is a key stakeholder currently reviewing the National Standard for Voluntary Labelling and Advertising of Foods That Are and Are Not Products of Genetic Engineering. This standard, overseen by the Canadian General Standards Board (CGSB), guides labelling practices to ensure consumers have the information they need to make informed choices.
The review currently includes discussions on a proposal to exclude gene editing from the definition of genetic engineering for labelling purposes. If accepted, gene-edited foods could be marketed as “non-genetically engineered,” despite gene editing being a form of genetic engineering. Such a change would blur the meaning of “non genetically engineered” and risk undermining the trust Canadians place in products marketed by CHFA members.
To bring consumer voices into this critical discussion, CHFA commissioned a national survey to gain a deeper understanding of Canadian perspectives on gene editing and food labelling.
Key Findings from the Survey
Why It Matters
When asked why labelling matters, Canadians cited the ability to make informed decisions (69%), honesty in food marketing (64%), and accountability if issues arise (45%). Many also highlighted the importance of respecting cultural or religious dietary choices (34%).
“This research confirms what our members already know: Canadians value transparency and expect integrity in food labelling,” said Ashley Cornell, Director of Regulatory Affairs and Policy, CHFA. “Excluding gene editing from the definition of genetic engineering would compromise consumer trust and undermine the credibility of ‘not genetically engineered’ claims in the marketplace.”
CHFA will continue to advocate that gene editing remains within the definition of genetic engineering for the purposes of food product labelling, to protect consumer confidence and ensure consistent, transparent labelling practices across Canada.
For more information about CHFA’s advocacy on genetic engineering and food labelling, visit .