In Bruchsal, Germany, Refresco is making history with Sidel’s latest breakthrough technology – the EvoBLOW Laser. Now in operation at Refresco for over one year, this industrially proven innovation is redefining PET bottle lightweighting while bringing unprecedented efficiency to packaging line operations.

A new standard at Refresco

When Refresco sought to lightweight their 1.5L PET bottle while maintaining consistent, top-quality performance, the unique new innovation for the task was Sidel’s EvoBLOW Laser. Unlike traditional halogen-powered preform heating, this laser-powered solution enables precise, pinpoint preform heating, with full control and up to 36 heating lines along the preform.

The breakthrough precision of this laser-based technology enables a result that is not possible with today’s halogen solutions. Gabriele Luna, Head of Indirect Procurement, shares “We've been able to lightweight the bottles while keeping them robust and strong. For us, the real value is the level of control and stability this technology brings to everyday production.

“Innovations like this support Refresco’s broader ambition to continuously reduce material use, increase recycled content and improve operational efficiency across our European footprint. What’s important for us is that new technologies are scalable, industrially robust and ready for high‑volume operations – that’s where they start to make a difference.”

Lightweighting, stability, ease

Lightweighting without sacrificing bottle performance is a significant advantage of the EvoBLOW Laser, and Refresco was able to reduce its material use by up to 15% without compromise.

The technology also brings a new level of efficiency and way of working. It offers improved line operations, ease and efficiency, especially when working with recycled PET (rPET) – a significant leap forward for sustainability.

EvoBLOW Laser has been tested at Refresco with up to 100% rPET and produces bottles with 50% and 70% rPET with the same blowing recipe. It also saves energy during production.

Daniel Debruijn, PET Expert at Refresco shares: “Every day, I manage many changes of preform or material. With the traditional halogen oven, we often have to adjust the process multiple times. With the laser, you reload a new recipe, start the blower, and the bottle is right the first time."

The stability and simplicity of process settings make unplanned stops stress-free for the operators. By eliminating warm up and cool down time, this stable technology is always ready, increasing productivity.

Innovation partnership

A strong partnership between Refresco and Sidel made this breakthrough possible. As a leading beverage solutions provider for retailers and Global, National and Emerging (GNE) brands, Refresco offered a highly dynamic, demanding testing environment and worked closely with Sidel to turn this innovation into a reality for the industry.

Coert Michielsen, Chief Supply Chain Officer at Refresco, shares: “We’re very happy with the relationship we have with Sidel. They keep us sharp and challenge us constructively and they are available across more than 45 of our plants worldwide.”

Marina De Barros, EVP Customer Management Europe & Central Asia, shares: “Trust is something Sidel and Refresco have built over time, across several innovations and shared projects. We are working side by side with Refresco, sharing and exchanging on market trends and business challenges. This guides us to continuously adapt and develop the technologies of the future.”

By combining Refresco’s operational expertise and scale with Sidel’s technological development, this partnership demonstrates how innovation can move from concept to reliable industrial performance.

Find out more about EvoBLOW Laser and how you can access this kind of support for your business on the Sidel website.

Brossard, Quebec, February 16, 2026 – Nortera, a North American leader in frozen and canned vegetables, is pleased to announce the appointment of Gabrielle Fallu to the position of Senior Director of Corporate Communications and Government Relations.

In this new strategic role, Gabrielle will be responsible for external communications and strengthening relationships with government bodies and industry partners. The creation of this key position reflects Nortera's commitment to consolidating its leadership within the agrifood landscape to support local production and food sovereignty in Canada.

Drawing on her background in political science and journalism, Gabrielle Fallu combines strategic vision, communication rigor, and a deep understanding of public and media issues. Before joining Nortera, she spent nearly seven years at Exceldor Cooperative where she managed public and government relations in addition to serving on several strategic industry committees.

Her expertise is also built on a solid foundation from her experience in public and media spaces. Notably, she served as a press attaché and strategic advisor with several ministers in the Quebec government . Prior to that, Gabrielle began her career as a journalist for RNC Media and Bell Media. This unique career path provides her with a keen news sense and a sophisticated command of media relations.

Nortera is delighted to welcome Gabrielle to the team. Aligned with our priorities, she will leverage her expertise and extensive network to help advance the organization’s vision while strengthening our relationships with our partners.

(Herndon, Virginia – Feb. 13, 2026) – Packaging and processing manufacturers are investing in smarter equipment, automation, and sustainable solutions to address labor shortages, supply chain challenges, and rising customer expectations.

At PACK EXPO East 2026 (Feb. 17–19, Pennsylvania Convention Center, Philadelphia), attendees will see how artificial intelligence (AI), automation, and flexible machinery are moving from experimentation to everyday tools that improve efficiency, reduce downtime, and support long-term growth.

“Manufacturers are focused on building operations that are more efficient, resilient, and adaptable,” says Jorge Izquierdo, vice president of market development at PMMI, The Association for Packaging and Processing Technologies. “The trends emerging across packaging and processing reflect a clear industry priority: doing more with less while maintaining quality, safety, and sustainability.”

Top Packaging Trends

Artificial Intelligence

AI is becoming an important tool in both packaging and processing. It helps manufacturers work more efficiently, reduce equipment downtime, improve product quality, and deal with labor challenges. According to PMMI’s 2026 report, , some of the biggest benefits of AI come from using it to share knowledge, predict maintenance needs, meet regulations, and make data easier to understand.

Instead of just testing AI, more companies are now using it in everyday operations. AI is helping optimize production lines, catch problems early, and support better decision-making, giving manufacturers an advantage as operations become more complex.

Sustainability

Sustainable packaging remains a major focus, with increased demand for recyclable, compostable, and lightweight solutions. Manufacturers are prioritizing packaging designs that support circular economy goals while maintaining shelf appeal and product protection.

Automation and Robotics

Robotics and automation are expanding quickly across packaging lines, helping reduce labor dependence and improve throughput. Case packing, palletizing, and pick-and-place applications are among the most widely adopted.

Flexible Packaging Growth

Flexible packaging formats, such as pouches, flow wraps, and stick packs, continue to gain market share due to their efficiency, convenience, and reduced material usage.

Modular and Quick-Change Packaging Equipment

Manufacturers are seeking packaging systems that enable faster changeovers, shorter production runs, and greater SKU variability. Equipment flexibility is becoming essential for meeting market demand.

Smart Packaging and Traceability Tools

Connected packaging solutions, including QR codes and digital labeling, are helping improve traceability, compliance, and consumer engagement while supporting transparency initiatives.

Top Processing Trends

Food Safety and Hygienic Equipment Design

Processing equipment is increasingly being engineered with sanitation in mind, supporting stricter food safety requirements and minimizing contamination risk through hygienic design principles.

Digitalization and Industry 4.0 Integration

Connected processing equipment, data analytics, and real-time monitoring tools are being used to improve visibility into performance, efficiency, and quality control.

Predictive Maintenance and Equipment Reliability

Predictive maintenance technologies are helping facilities reduce unplanned downtime by identifying wear, vibration, and performance issues before failures occur.

Energy and Water Efficiency

Sustainability efforts are driving investments in processing systems that reduce water use, optimize energy consumption, and support corporate environmental goals.

Gaining a Competitive Advantage

“Companies that embrace these trends are better prepared to work more efficiently, meet regulations, improve product quality, and stay competitive as market demands continue to grow,” Izquierdo says.

Produced by PMMI, PACK EXPO East continues to serve as a key destination for packaging and processing professionals seeking the latest machinery, materials, and knowledge shaping the future of manufacturing. This year’s show highlights major trends accelerating across the industry, including AI, automation, sustainability, digitalization, and equipment designed for greater flexibility and efficiency.

With 500 exhibitors, covering 125,000 net square feet of exhibit space, PACK EXPO East brings solutions for more than 40 vertical markets, including food and beverage, life sciences, cosmetics and personal care, and industrial and household chemicals.

PACK EXPO East features machinery that helps packaging and processing companies work faster, safer, and more efficiently. The show highlights live demos of equipment like automated machines, robotics, and flexible systems that are easier to change over between products. Attendees can see practical solutions designed to reduce downtime, improve quality, and support new packaging types and production needs.

New for 2026, PACK EXPO East introduces the Containers and Materials Pavilion, designed to help brand owners, package designers, and manufacturers explore the latest advances in paperboard, glass, metal, flexible, and resealable packaging.

In addition, the Reusable Packaging Pavilion, sponsored by the Reusable Packaging Association, offers attendees expert guidance on best practices for adopting and optimizing reusable packaging systems.

“PACK EXPO East has become an essential event for packaging and processing professionals on the East Coast,” says Laura Thompson, vice president, trade shows, PMMI. “The 2026 show brings together new features, practical education, and unmatched access to suppliers and solutions, giving attendees a clear advantage as they plan for the year ahead.”

Education

PACK EXPO East 2026 offers a robust lineup of free educational programming, including and sessions led by industry experts and exhibitors. These sessions address timely topics such as AI, automation, operational efficiency, 2D barcodes, food safety, and sustainability, and provide actionable insights attendees can apply immediately.

Session highlights include:

AI and Automation in Labeling and Artwork Management: Are You Ready?

Presented by Bart Meersschaert, presales solution architect at Esko

Tuesday, Feb. 17, 2:00 p.m.

Sustainable Packaging in Practice: The Good, the Hard, and the Necessary

Presented by Jessica Adkins, vice president, corporate responsibility, safety & quality at Bonduelle Americas

Wednesday, Feb. 18, 1:30 p.m.

Building an AI Advantage in Processing and Packaging Operations

Presented by Jorge Izquierdo, vice president, market development at PMMI

Thursday, Feb. 19,11:00 a.m.

The show will feature two sessions on Sunrise 2027.

Unlocking Sunrise 2027: How Tech Providers Can Lead the 2D Revolution

Presented by Steven Keddie, senior director, Automatic Identification and Data Capture (AIDC) and SME lead at GS1 Global Office and Andrew Morehead, director of global standards at GS1 US

Tuesday, Feb. 17, 11:30 a.m.

Preparing for GS1 Sunrise 2027: A Perspective on the Retail Industry’s Next Evolution

Presented by Clay Ryan, head of worldwide business development for Amazon Transparency

Wednesday, Feb. 18, 2:30 p.m.

A Must-Attend Event for Industry Professionals

From executives and engineers to brand managers and package designers, PACK EXPO East is where decision-makers come to evaluate solutions, exchange ideas, and move projects forward. With planning tools like My Show Planner, the PACK EXPO East Mobile App, and visual category search, attendees can maximize their time on the show floor and connect with the right partners faster.

For more information and to register, visit .

FORT LAUDERDALE, Fla., Feb. 10, 2026 /PRNewswire/ -- Chiquita has announced a major advancement in banana innovation with the completion of the Yelloway banana pan-genome, a foundational scientific breakthrough designed to accelerate the development of disease-resistant and climate-resilient banana varieties.

Advancing Banana Genetics Through Yelloway

Developed through Yelloway B.V., an innovation joint venture between Chiquita and KeyGene, ("Yelloway") the banana pan-genome provides a comprehensive view of banana genetic diversity. By capturing the full range of naturally occurring variation, the pan-genome enables more precise research, supports biodiversity preservation, and strengthens long-term breeding efforts aimed at protecting the future of bananas.

Yelloway was created to unlock banana genetic diversity and advance classical breeding, supported by advanced genomic technologies. The pan-genome was developed by Yelloway using Oxford Nanopore sequencing technology, in collaboration with partners across the banana value chain, including Innocent Drinks, which provided match funding through its Farmer Innovation Fund.

Responding to Global Disease and Climate Challenges

The completion of the pan-genome comes at a critical moment for the global banana industry. As Fusarium wilt Tropical Race 4 (TR4) continues to spread and Black Sigatoka drives more than $100 million in annual protective costs, the ability to identify and deploy resilient genetic traits faster and more accurately has become increasingly essential.

Covering the genetic diversity of Musa acuminata—the species underpinning widely recognized banana varieties such as Gros Michel and Cavendish—the pan-genome allows Yelloway to move beyond broad genetic exploration toward targeted breeding decisions. This approach accelerates the development of banana varieties that are more resilient to disease, better suited to a changing climate, and aligned with consumer expectations.

Expert Perspectives on a Scientific Milestone

Professor Gert Kema, board member of Yelloway and emeritus professor of phytopathology at Wageningen University, said the pan-genome provides researchers with a new level of insight. "Imagine the genome as a landscape. To reach your destination, you need a map. Until now, we were driving mainly on highways, enough to reach major cities. But to reach every village, you need GPS coordinates, secondary roads, and sometimes unpaved tracks. The banana pan-genome provides that high-resolution map, allowing us to fully explore the entire genomic landscape of banana."

Fernando Garcia-Bastidas, Head of the Yelloway Banana Breeding Program, emphasized its impact, stating, "The banana pan-genome allows us to analyze, select, and deploy the most relevant genetic material. It dramatically accelerates the development of improved banana varieties resistant to major threats such as TR4 and Black Sigatoka, diseases that endanger the banana as we know it today."

Peter Stedman, Sustainability Director at Chiquita, also commented, "When we launched Yelloway, we knew the knowledge generated would extend far beyond a single organization. Completing the banana pan-genome is a landmark achievement that demonstrates the value of collaboration across the supply chain and has the potential to advance banana research and breeding worldwide."

Global Dialogue at Fruit Logistica in Berlin

Chiquita shared insights from this work during Fruit Logistica in Berlin, where Stedman participated in the event's Sustainability Panel, highlighting the role of science-based innovation and cross-industry collaboration in building a more resilient banana supply chain.

Supporting Industry-Wide Collaboration

As part of its commitment to shared progress, Yelloway will provide academic researchers with access to the banana pan-genome through a dedicated web portal, supporting collaboration and continued advancement in banana breeding and research.